Fourthwall
A creator-commerce platform used to explore merchandise, digital products, storefront design, and the relationship between a creator's brand and their audience.
Description
Fourthwall is a creator-commerce project exploring how a digital brand can extend beyond content into products, merchandise, and direct audience relationships. The project provides a practical environment for experimenting with storefront design, product presentation, branding, and the broader ecosystem surrounding an independent creator.
Purpose
To explore how creative identity can translate into a cohesive storefront and product experience while developing a sustainable relationship between content, community, and commerce.
Process
The project involves developing the visual identity of the storefront, exploring product and merchandise concepts, organizing the customer experience, and experimenting with how products can complement the wider media and creative ecosystem.
Skill Stack
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